Rest Recovery was shot on a lit panel. The light comes from behind, through the fabric, so you see both sides of a shirt at once. The print on the far side shows through as a soft shadow.
That is close to how the MERCY shirts are made. The graphic is printed from the inside, with ink imported from the USA. The artwork passes through the fabric. As heat and sweat build while you move, the hidden graphic shows more clearly.
The harder you move, the more it reveals.
The fabric
The Rest shirts use an ultra-lightweight 160 GSM fabric: 73% cotton, 27% polyester. It is soft and breathable, and it dries quickly. It is made for runs, training and everyday wear.
MERCY
EM - REST MERCY comes in light blue and yellow. You can pick it sleeveless or short sleeve, in sizes S to 2XL.
The large print reads MERCY EMERGE in distressed gothic letters. A small EMERGE wordmark sits under it. The EMERGE sigil, two mirrored spiked E shapes, sits on the other side. On the yellow shirt the sigil prints dark grey. On the light blue it prints a deeper blue. [Which side carries MERCY EMERGE and which carries the sigil — client to confirm]
Backlit, the thin fabric shows everything. You can trace the seams, the collar and the hem through it.
TEAM EM
EM REST X - TEAM EM is the mint tee, in sizes M to 2XL. It uses the same 160 GSM fabric. Its print has a vintage finish. It is thin and light, slightly faded, and it sits into the fabric instead of on top of it. In the photo, the gothic EMERGE print sits dark green on the mint. Other graphics show through behind it.
[Confirm this photo (ProductShoot-745) shows the REST X - TEAM EM tee — client to confirm]
How it was shot
The Rest Recovery photos use the same backlight throughout. Light blue, yellow and mint, all shot from above on white. The subject is the fabric and what shows through it.
[Design story: the idea behind Rest Recovery and the MERCY print — client to confirm]
[TH version — to be written]